Market Research Analyst Salary in Wisconsin
Market Research Analysts in Wisconsin earn an average of $69,625 per year across 1 metro area. This is +6.8% lower than the national average.
Average Salary
$69,625
per year
Hourly Rate
$33.47
per hour
vs National
-6.8%
$74,680 national
Salary Range
$44,262
to $99,586
Cost of Living Adjusted Salary
Nominal Salary
$69,625
Cost of Living Index
95
100 = national average
Adjusted Salary
$73,289
purchasing power equivalent
After adjusting for Wisconsin's cost of living (below average), a Market Research Analyst's salary of $69,625 has the purchasing power of $73,289 in an average-cost area.
Market Research Analyst Salary by City in Wisconsin
| City | Median Salary | Hourly Rate | Entry Level (P10) | Senior (P90) | Employment |
|---|---|---|---|---|---|
| Milwaukee, WI | $69,625 | $33.47/hr | $44,262 | $99,586 | 458 |
Source: Bureau of Labor Statistics OEWS Survey, 2026. Sorted by median salary (highest first).
Wisconsin vs National Average
Market Research Analyst Salary Comparison
Employment in Wisconsin
There are approximately 458 Market Research Analysts employed across 1 metro area in Wisconsin.
Key Industries: Manufacturing, Agriculture, Healthcare
State Income Tax: 3.54% - 7.65%
Market Research Analyst Salary Range in Wisconsin
Entry Level (10th Percentile)
$44,262
Starting salary for new Market Research Analysts
Median (50th Percentile)
$69,625
Mid-career Market Research Analyst salary
Senior (90th Percentile)
$99,586
Top earners in the field
Related Occupations in Wisconsin
Financial Analyst
$94,197
avg in WI
+$24,572 vs Market Research Analyst
Personal Financial Advisor
$93,136
avg in WI
+$23,511 vs Market Research Analyst
Management Analyst
$91,223
avg in WI
+$21,598 vs Market Research Analyst
Accountant
$73,546
avg in WI
+$3,921 vs Market Research Analyst
Human Resources Specialist
$62,699
avg in WI
-$6,926 vs Market Research Analyst
Market Research Analyst Salary in Neighboring States
Compare Market Research Analyst salaries in Wisconsin with nearby states to find the best opportunities.
More Market Research Analyst Data
More Wisconsin Data
Frequently Asked Questions
What is the average Market Research Analyst salary in Wisconsin?
The average Market Research Analyst salary in Wisconsin is $69,625 per year ($33.47/hour) based on 2026 data across 1 metro areas. This is 6.8% below the national average of $74,680.
What is the highest paying city for Market Research Analysts in Wisconsin?
Milwaukee, WI is the highest paying city for Market Research Analysts in Wisconsin, with a median salary of $69,625 per year.
What is the salary range for Market Research Analysts in Wisconsin?
Market Research Analyst salaries in Wisconsin range from $44,262 (entry-level, 10th percentile) to $99,586 (experienced, 90th percentile). The median salary is $69,625 per year.
About This Data
Salary data is sourced from the U.S. Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey. State-level averages are calculated from metro area data within Wisconsin. Figures represent 2026 estimates and may not reflect all employers or self-employed workers. Cost of living adjustments use regional indices to provide purchasing power context.