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2024 Data

Sales Representative Salary in Los Angeles, CA: $71,346 (2024)

Official 2024 BLS Data | $34.30/hour | $47,932 - $103,277 range

Median Annual Salary

$71,346

8.7% vs national

Hourly Rate

$34.30

/hour

Jobs in Area

2,673

employed

Salary Range$47,932 - $103,277
10th %Median90th %

Compare to Other Cities

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Los Angeles, CA

$71,346

San Jose, CA

$93,234

$21,888 more (+30.7%)

in San Jose, CA

Sales Representative Salary Range in Los Angeles, CA

Annual Salary Range

$71k

$48k

10th percentile

$58k

25th

$88k

75th

$103k

90th percentile

Salary Breakdown by Percentile

PercentileAnnual SalaryHourly Rate
10th Percentile (Entry Level)$47,932$23.04
25th Percentile$57,735$27.76
Median (50th Percentile)$71,346$34.30
75th Percentile$88,131$42.37
90th Percentile (Top Earners)$103,277$49.65
Average (Mean)$76,083$36.58

Sales Representative Market Insights for Los Angeles, CA

Compensation Overview

Sales Representative compensation in Los Angeles, CA aligns with regional expectations. The salary range from $47,932 to $103,277 provides a clear picture of earning potential at different career stages.

Local Market Context

Los Angeles, CA is a high cost-of-living metro area, which typically correlates with higher nominal salaries. While wages may appear higher, purchasing power should be carefully evaluated against housing, transportation, and everyday expenses in the California market.

Cost of Living Impact

Cost of living adjustments reduce effective purchasing power by approximately 32% compared to national averages. When evaluating opportunities in Los Angeles, CA, factor in higher expenses for housing and daily necessities.

Career Outlook

The Sales Representative profession offers diverse career opportunities across industries. Professional development and continuous learning are key factors in advancing within this field. With a 115% salary range from entry-level to top earners, there is substantial room for financial growth as you advance in your career.

Tips for Increasing Your Salary

  • Develop specialized expertise to command higher compensation—top earners make 45% more than median salaries
  • Build a professional network through industry associations and local business groups
  • Pursue relevant certifications or advanced education to demonstrate expertise

+9%

vs National Avg

+1%

vs State Avg

115%

Salary Range

2,673

Jobs in Area

Career Path & Salary Progression

Typical Sales Representative salary growth in Los Angeles, CA based on experience level.

🎓

Entry Level

0-2 years

10th percentile

$47,932

/year

📈

Early Career

2-5 years

25th percentile

$57,735

/year

💼

Mid Career

5-10 years

50th percentile

$71,346

/year

🎯

Senior

10-15 years

75th percentile

$88,131

/year

Expert

15+ years

90th percentile

$103,277

/year

Next Career Steps

Common career progressions from Sales Representative:

Note: Career progression and salary growth vary based on company size, industry, skills, and performance. These estimates use percentile data from the BLS as a general guide for typical career paths.

Sales Representative Job Market in Los Angeles, CA

Where Sales Representatives Work

Sales Representatives work across multiple industries including corporations, government agencies, healthcare organizations, and consulting firms. Each sector offers different compensation structures and career trajectories.

Local Employment Landscape

Los Angeles, CA has a notably high concentration of these positions relative to its population, indicating a robust local job market. Job seekers should find numerous opportunities, though competition for top positions remains strong.

Types of Employers Hiring

Large Corporations

Typically offer comprehensive benefits, structured advancement, and competitive base salaries with bonus potential

Small to Medium Businesses

May provide more responsibility earlier in your career, flexible work arrangements, and equity opportunities

Government Agencies

Known for job security, excellent benefits packages, pension plans, and work-life balance

Professional Services Firms

Provide client exposure, rapid skill development, and often above-market compensation for top performers

Skills That Increase Earning Potential

Advanced certifications in your specialtyLeadership and team managementData analysis and reportingCommunication and presentation skillsIndustry-specific software proficiency

Job Search Strategy for Los Angeles, CA

  • Research major employers in the Los Angeles-Long Beach-Anaheim area and follow them on LinkedIn for job alerts
  • Join local professional associations for networking and job leads specific to California
  • Tailor your salary expectations based on the Los Angeles, CA market rate of $71,346
  • Consider roles at varying experience levels—entry positions start at $47,932 in this market

Frequently Asked Questions

The median sales representative salary in Los Angeles, CA is $71,346 per year ($34.30/hour) as of 2026. This is based on official U.S. Bureau of Labor Statistics data. Salaries range from $47,932 for entry-level positions to $103,277 for experienced professionals in the top 10%.

Entry-level sales representatives in Los Angeles, CA typically start at around $47,932 per year ($23.04/hour), representing the 10th percentile. New graduates and those with less than 2 years of experience fall into this range. With experience and skill development, salaries can progress to the median of $71,346 within 3-5 years.

Sales Representatives in Los Angeles, CA earn a median hourly wage of $34.30 per hour. Hourly rates range from $23.04/hour at entry-level (10th percentile) to $49.65/hour for top earners (90th percentile). Based on a standard 2,080-hour work year, this translates to annual salaries between $47,932 and $103,277.

The median sales representative salary of $71,346 in Los Angeles, CA is above the national median of $65,630 (8.7% higher). However, the cost of living is 46% above the national average, which affects purchasing power. This salary places you at the 50th percentile, meaning half of sales representatives in the area earn more and half earn less.

Sales Representatives in Los Angeles, CA earn above the national average. The local median salary of $71,346 is 8.7% higher than the national median of $65,630. However, the cost of living is 46% above the national average, which affects purchasing power. When adjusted for cost of living, the effective salary is approximately $48,767.

The top 10% of sales representatives in Los Angeles, CA earn $103,277 or more per year ($49.65/hour). These top earners typically have 10+ years of experience, advanced certifications, specialized expertise, or hold senior/management positions. The 75th percentile earns $88,131, which is a realistic goal for mid-career professionals.

Key skills that can boost sales representative salary in Los Angeles, CA include: Strong communication and interpersonal abilities, Problem-solving and critical thinking, Technical proficiency relevant to the field, Attention to detail and organizational skills. Professionals with these skills often earn above the median of $71,346, potentially reaching the 75th percentile ($88,131) or higher. Years of relevant experience

Los Angeles, CA has a healthy job market for sales representatives, with approximately 2,673 professionals employed in the area. The median salary of $71,346 is above the national average. However, the cost of living is 46% above the national average, which affects purchasing power. Job seekers should consider both salary and local industry demand when evaluating opportunities.

Compare your sales representative salary to these Los Angeles, CA benchmarks: 10th percentile (entry-level): $47,932, 25th percentile: $57,735, 50th percentile (median): $71,346, 75th percentile: $88,131, 90th percentile (top earners): $103,277. If you earn more than $71,346, you're above average for the area.

Beyond the $71,346 median base salary, sales representatives in Los Angeles, CA typically receive comprehensive benefits including health insurance (medical, dental, vision), retirement plans (401k with employer matching), paid time off (15-25 days), and potentially bonuses or profit-sharing. Total compensation including benefits typically adds 25-40% to base salary value.

Experienced sales representatives with 5-10 years in Los Angeles, CA typically earn $88,131 (75th percentile) to $103,277 (90th percentile) per year. Senior professionals with 10+ years, certifications, or management roles can reach the top 10% at $103,277. Mid-career professionals (3-5 years) usually earn around the median of $71,346.

Sales Representatives in Los Angeles, CA can see significant salary growth over their careers. Entry-level ($47,932) to median ($71,346) typically takes 3-5 years. Reaching the 90th percentile ($103,277) may take 10+ years and often requires specialized skills, certifications, or leadership experience. That's a potential growth of $55,345 over a career.

Data Source & Methodology

Official government statistics you can trust

Primary Source

U.S. Bureau of Labor Statistics

Occupational Employment and Wage Statistics (OEWS) Program

Visit Official BLS Website

Data Year

2024

2 Years Old

Geographic Area

Los Angeles-Long Beach-Anaheim

Metropolitan Statistical Area

Occupation Code

41-4012

SOC Classification

Sample Size

2,673

Employees Surveyed

How This Data Is Collected

The OEWS program produces employment and wage estimates annually for over 800 occupations across all metropolitan and nonmetropolitan areas. Approximately 1.1 million establishments are surveyed over a three-year period, representing the most comprehensive wage data available for the U.S. labor market.

Note: Percentile wages represent actual reported wages and may differ from individual compensation packages that include benefits, bonuses, and equity.

Last updated: January 23, 2026

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Sales Representative in Los Angeles, CA

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Median: $71,346/yr

How Los Angeles, CA Compares

vs National Average

$65,630

+8.7%

vs California Average

$70,860

+0.7%

Cost-of-Living Adjusted

$48,767

-31.6%

Cost of living in Los Angeles, CA is 46.3% above the national average.

Highest Paying Cities

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Sales Representative Jobs in Los Angeles, CA

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